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Dan Norris Content Machine. Use Content Marketing to Build a 7-Figure Business With Zero Advertising


Content Machine outlines a strategy for using content marketing to build a 7-figure business with zero advertising.By teaching the fundamentals of content marketing, how to create great content and how to stand out from the crowd, it simplifies the otherwise challenging process of creating content with impact. Since the purpose of content marketing is to build a great business, Content Machine focuses heavily on how to create a high growth business off the back of your content. Author Dan Norris shares his story about how he grew his WordPress support business from scratch to over $1M AUD annual run rate in two years, spending only $181.23 on advertising. The lessons learned form a framework for building businesses and scaling content marketing, that are documented throughout Content Machine in terms any entrepreneur can understand. The book outlines the #1 biggest mistake that kills content marketing efforts and how the best content marketers in the world have built their audience, their content and their business. It provides downloads and frameworks to help the reader with every aspect of content marketing, from idea generation, to writing guidelines, to hiring and scaling a content team. Whether you are a blogger, content marketer, entrepreneur or marketing manager, Content Machine will help you see the return you deserve from your content marketing efforts.

1477 RUR

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Stephanie Diamond Content Marketing Strategies For Dummies


Drive your content marketing campaign toward success Blogs and social platforms are all the rage right now—especially for strategists looking to cultivate influence among target audience members through content marketing. Content Marketing Strategies For Dummies explains how you can use content marketing to gain an edge over your competition, even in the most crowded of marketplaces. This timely text introduces you to the Five C Cycle: Company Focus, Customer Experience, Content Creation, Channel Promotion, and Closed-Loop Analysis. The Five C Cycle drives the creation and documentation of a targeted content marketing strategy, and allows you to approach your content marketing campaign with confidence. By helping you determine your company's focus, uncover your customers' experience with data, develop channel promotions across social platforms, create actionable online content, and use closed-loop analysis to build on previous success, this will become your go-to content marketing guide. Content marketing entails creating and curating content online via blog posts, social media platforms, and more. The goal is to acquire and retain customers by creating content that brings value to their lives, and that encourages them to engage with your brand. This easy-to-understand guide will help you do just that. Analyze customer data to better understand your target audience's journey Leverage social platforms, such as Facebook and Twitter, to develop channel promotions Create and curate intelligent, engaging content that leads to action Build upon your previous success with closed-loop analysis Whether you work for a large corporation, are part of a small business, are a solo thought leader, or are an educator, Content Marketing Strategies For Dummies tells you how to gain a critical, competitive advantage through targeted content marketing strategies.

1956.98 RUR

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Susan Gunelius Content Marketing For Dummies


Get the whole picture and learn to create a successful online content marketing program Successful online marketing is about more than creating a Facebook page or writing a corporate blog. Brands need to build lasting connections with the right customers online through an effective online content marketing strategy, and this book shows you how. It explores ways to create a content marketing strategy, identify the content that will keep your customers coming back, create that content, distribute it online, and measure the results, with hands-on, step-by-step guidance. Content marketing is an essential element of successful online marketing and brand-building; this book shows you how to begin creating and distributing content online to market your business Explains why content marketing is important and how to create an online content marketing strategy, which tools to use, and what to avoid Shows how to create content and get it published online in long or short form Offers plenty of tips, case studies, and worksheets to ensure success Online content marketing positions your business and your product for lasting customer interaction; Content Marketing For Dummies gives you the tools to create a program that works.

1629.42 RUR

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Multifunctional Household Brewing Machine Stainless Steel 12L Stuffed Rice Wine Fruit Wine Timing Adjustable Alcohol Content

Sevdalina Kirilova Content Management Systeme aus medienokonomischer Sicht - Durchsetzung des okonomischen Content-Konzepts mit Content Management Systemen bei Medienunternehmen


Magisterarbeit aus dem Jahr 2005 im Fachbereich Medien / Kommunikation - Medienökonomie, -management, Note: Sehr gut, Universität Salzburg (Kommunikationswissenschaft), 118 Quellen im Literaturverzeichnis, Sprache: Deutsch, Abstract: Content Management Systeme aus medienökonomischer Sicht. Durchsetzung des ökonomischen Content-Konzepts mit Content Management Systemen bei Medienunternehmen (Abstract)Autorin: Sevdalina KIRILOVA, Universität Salzburg / Österreich, Lehrstuhl Medienökonomie, Betreuer: o.Univ.Prof. Dr. Manfred KNOCHEDie Content Management Systeme (CMS) werden in Medienunternehmen in den letzten Jahren zunehmend zur Produktion, Verwaltung und mehrfachen Verwendung von digitalem Content eingesetzt. Content Management und Content Management Systeme haben innerhalb des Informations- und Wissensmanagements einen hohen Stellenwert als technologieorientierte Methode und strategisches Managementkonzept zur einheitlichen Umsetzung aller Geschäftsabläufe, aber auch um Content-Synergien zu erzielen und Kernkompetenzen und Markenimage mitzutransferieren. Eine wissenschaftliche Strukturierung des Phänomens der Content Management Systeme aus medienökonomischer Sicht liegt heute nicht vor. In Form einer Literaturstudie werden in der Arbeit ökonomische und technische Aspekte von Content Management Systeme sowie die Implikationen des Content-Konzepts bei Medienunternehmen untersucht. Ziel ist es, die Veränderung ökonomischer Gegebenheiten auf Basis eines technologischen Transformat...

4739 RUR

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Richard John Kosciejew Shadows of Thought


Any of the existing classifications can usefully be supplemented by thinking about the functional differences or similarities revealed by the visual possibility of a frame of reference in terms of the distinction between nonconceptual and conceptual content. Of course, there are no dependence relations between concept possession and states with nonconceptual content. As a satisfactory theory of nonconceptual content must be able to provide an account of the conditions, under which it is appropriate and warranted to ascribe states with nonconceptual content, particularly of the evidence that might otherwise have been provided by language use. Some philosophers would resist that perceptual experience has nonconceptual content. It might be argued that the content of perception is exhausted by dispositions to acquire beliefs. The idea is that there is no more to perceptual content than can be given by perceptual beliefs or dispositions. To acquire such beliefs is only plausible if the notion of belief and of content possession are weakened so far that they effectively come into the domain of nonconceptual content. Broadly speaking, the idea is that if a subject is to be properly credited with mastery of the concepts in the thought (a being F), then that subject must be capable of thinking (a being G) for any property (G) of which he has a conception and similarly of thinking (b is F) for any object is that which he has a conception.

3564 RUR

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